A “DAC” offers your business the opportunity for a free standing direct mail piece that is delivered through direct mail outside of Spectrum Monthly. Spectrum’s address label is printed on one side, while the other side of the 5 x 8 1/2 inch card can carry your message for less than half of the standard bulk mail postal rate!
This popular advertising format is available in each zone but limited to one advertiser per month! One low rate includes design, printing and postage.
Black & One Color (10,000+) 11¢ per piece
Black & One Color (10,000+) 12.5¢ per piece
Upgrade to FULL COLOR:
For Only $250
ENHANCED 2-SIDED OPTION
Full Color (10,000+) 18¢ per piece
An “outsert” is one of Spectrum’s most powerful advertising placements. Stitched directly to the outside cover of each Spectrum Monthly publication, your message is kept in front of your local market for the entire shelf-life of the publication.
Keeping a visible message in front of your prospective customers for up to an entire month and giving them a method to respond immediately is a proven strategy to deliver results. This format is limited to one advertiser per zone each month.
Full Footprints: 9.5¢ per piece
Full Footprints: 7¢ per piece
With Spectrum Monthly’s inserting program, your business can take advantage of direct home delivery of a free standing piece at rates that are much lower than the cost of an individual direct mailing. We can even print an insert for you.
Size is no obstacle. Spectrum inserts can be as small as a business card, or as large as a full size newspaper—but may not exceed 11” x 14” flat. Spectrum is delivered to the Post Office in wrapped bundles, so there is no chance of your insert falling out.
Insert the full circulation, an entire town or zip code, or only the area immediately surrounding your business. We’ll work with you to design a suitable customized inserting plan.
|BLACK INK, ONE SIDE (10,000 Piece Minimum)|
|8.5″ x 11″||60# Plain White Text||7.5¢ per piece|
|8.5″ x 11″||80# Gloss Text||8¢ per piece|
|11″ x 17″ FOLDED||60#Plain White Text||9.5¢ per piece|
|11″ x 14″ FOLDED||60#Plain White Text||9.5¢ per piece|
|11″ x 17″ FOLDED||80#Gloss Text||11.5¢ per piece|
|11″ x 14″ FLAT||80#Gloss Text||11.5¢ per piece|
|ADDITIONAL COLORS (Up to 8 colors) Add $90 per color|
|UP TO 4 PAGES|
|0 – 10,000||7¢ per piece|
|10,000+||6¢ per piece|
|20,000+||5¢ per piece|
|Folding and inserts within inserts are available if desired. Ask us for rates on oversize pieces of more than four pages. Inserting contract rates available!|
(10,000 piece minimum)
Challenge us to grow your business with our powerful local advertising solutions.