2021 Emerging Tech USPS Promotion And Incentive



2% USPS Postage Discount Promotion
FOR DIRECT MAIL CAMPAIGNS USING EMERGING AND ADVANCED TECHNOLOGY
The US Postal Service continues to encourage the adoption of new technologies and implement systems that help the consumer connect from the physical world of direct mail to the digital environment. The objective is to continue to build on the powerful impact of direct mail but promote enhancements that increase its effectiveness and ROI as a marketing channel.
To further this effort, the USPS is running a unique promotion to encourage marketers to integrate “Emerging and Advanced Technologies” into their direct mail campaigns. Spectrum’s Spectrum Mail Plus service, when added to direct mail (details below), has been pre-qualified for this promotion. From March 1st to August 31, 2021, the USPS is offering a 2% discount on postage for any direct mail campaign using a qualifying technology like Spectrum Mail Plus. In addition, Spectrum Marketing Companies is adding a 2% discount on the rest of the campaign as an additional incentive.
Call your Spectrum representative to learn more and take advantage of this unique offer and enhance the results of your direct mail marketing campaign at the same time.
INCENTIVE PERIOD
March 1, 2021 – August 31, 2021 (Must mail during this time period)
USPS
2% OFF POSTAGE
PLUS
SPECTRUM
2% OFF THE REST!
DETAILS
USPS 2% DISCOUNT OFF POSTAGE
when mailing with a qualified “Advanced Postal Technology” which includes Spectrum Mail Plus during the incentive period.
SPECTRUM WILL EXTEND THE 2% DISCOUNT
to the rest of the campaign’s cost when you add Spectrum Mail Plus!
QUALIFIED FOR DISCOUNT


7 integrated digital technologies designed to target, attract, engage, and convert your best prospects.
Seamlessly integrated Direct Mail, Social Media, Mail Tracking, Online Follow-Up Ads and Call Tracking that maximize the impact of your marketing campaigns.
All monitored through a single client-side reporting dashboard!
DON’T MISS THIS GREAT OPPORTUNITY!
Add Spectrum Mail Plus And Save!
LOOKING FOR HIGH-RESPONSE DIGITALLY ENHANCED DIRECT MAIL? SPECTRUM CAN HELP.
The economy continues to open up. Now is a great time to take advantage of this great offer and reach out to your target audience with Spectrum Mail Plus, our digital enhancement to direct mail. It’s a cost-effective direct mail centric marketing program that integrates your mailing list with online ads for increased response. If you are looking to boost sales, promote products or services, or a sales event, then Spectrum Mail Plus can be particularly powerful. Contact us today to get started!