In Direct Mail Strategy, Direct Mail Success Stories, Direct Marketing

Direct Mail Plus Digital Advertising Fuels Sales

smp 1 year celebration

Spectrum Mail Plus One Year Celebration!

A year of great omni-channel marketing results.

Spectrum Mail Plus seamlessly combines your direct mail marketing promotions with digital advertising to maximize your campaigns impact! 

Tremendous Impact!

See the RESULTS!

omni channel marketing campaign showing desktop, mailer, and phone ads
Direct Mail Plus Digital Ads Fuels Sales

7 integrated technologies designed to engage and convert your best prospects

  • Social Match – Match your mail list to social accounts
  • Mail Tracking -Track your mail down to the piece
  • USPS Informed Delivery® – And impressions before your mail hits homes
  • Phone Call Tracking – Track calls from your mailer
  • Online Google® Follow-Up Ads – Remarketing Ads boost impressions
  • Social Media Follow-Up– Follow up on Facebook and Instagram
  • Lead Match  – Capture leads who visited your website from your mailing

Tremendous Impact!

Spectrum Mail Plus

First Annual Statistics Recap

Over 8 Million Mail Pieces Delivered & Counting

Over 50,000,000 Digital Ad Impressions Delivered to Lift Response

Over 1 Million Total Leads Generated

LeadMatch Identified Tens of Thousands of Hot Mailing Leads Matched from Website Visits


Spectrum Mail Plus has helped participating clients sell tens of millions in products and services! What are you waiting for? Jump on the bandwagon!


Always working to improve service levels

Geo-targeted Lead Match Download
SMP new dashboard
Spectrum Mail Plus Dashboard Icon with Person Holding Tablet

New Online Dashboard Enhancements

  • Enhanced Lead Filtering – Now you can filter leads by geographic area and pay for only those.
  • Enhanced Lead Tracking – Now you can see which pages they visited on your site and for how long
  • Enhanced Dashboard Results  – Key performance Indicators (KPIs) are now available for all campaign components so you can see a snapshot of your campaigns performance in our spiffy new UI
  • View Most Popular Pages Viewed – See which pages are viewed most from your campaign
  • Quicker Access to KPIs – View your campaign results in real time and export KPIs as a .pdf



Fill out our case study request form and tell us about your industry and we’ll send you a case study in your industry or similar to your business.

  • "I've had the pleasure to work with the guys at Spectrum in launching our MailPlus integrated online marketing campaign. I was surprised at how little I had to do to execute the campaign and the results have been tremendous. This is marketing magic!"

    Andrew G. - Furniture Store Owner Owner Goffena Furniture
  • We've been doing direct mail successfully with Spectrum for years and tried their mail plus product to boost sales events and participation increased dramatically! We leverage it for all our events now and it makes my job easier!

    Marketing Director Motorcycle Dealer Boston, MA
  • We've reached out to Spectrum to help us with a targeted campaign to bring in new customers in our area.  Their suggestion to design a Spectrum Mail Plus campaign really worked!  We were able to get 10x the impressions which resulted in an influx of new leads and customers!

    Owner Othodontic Office



With Spectrum Mail Plus!

Looking for high-response digitally enhanced direct mail?  Spectrum can help.

The economy continues to open up. Now is a great time to reach out to your target audience with one of Spectrum’s direct mail marketing solutions. Spectrum Mail Plus, our digital enhancement to direct mail, is a cost-effective omni-channel direct mail centric marketing program that integrates your mailing list with online ads for increased response. If you are looking to integrate mail with digital ads as part of an omnichannel experience, promotion, or communication strategy, then our service can be particularly powerful.

Informed Delivery is one of the integrated services as well and can also result in more engagment and campaign awareness.  Contact us and we’ll help you determine the ideal marketing solution to boost your business.


Add Informed Delivery® to Any Direct Mail Campaign for Only $99!

Informed Delivery Direct Mail to Email
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