Standard Direct Mail Formats
Spectrum offers a wide range of direct mail formats and related printed products to support your creative marketing goals
Optimize your campaign creative with Spectrum's extensive suite of direct mail formats and print products
With one of the largest suites of standard direct mail formats & print products available in the market, finding the perfect mailer to optimize your next marketing campaign is easy. Spectrum’s creative team and graphic designers can help you make the critical decision on which mailer style and format will be most successful for your campaign.
Our in-house commercial printing facility has versatile equipment to handle all your direct mail, marketing collateral, and general commercial printing needs. Whether you are looking for a simple self-mailer or a custom die-cut folded piece with gift cards and aqueous coating, Spectrum can produce it. If you are looking to design your mailer yourself, follow some of these inspiring examples of winning mail formats.
Monster Mailers & Oversized Direct Mail Postcards
DOMINATE THE MAILBOX!
Fighting to stand out in the crowd is a lot easier with one of our MONSTER mailers, OVERSIZED direct mail formats, or LARGE FORMAT direct mail postcards. Strengths of large sized postcards include: Reads fast – no envelope. Inexpensive to produce.  Deliver your next mail campaign with additional can’t-miss impact. Mailed Smart Saturation only, these economical pieces maximize each marketing opportunity.
Popular Industries
- Restaurants
- Autoservice & Repair Shops
- Furniture Stores
- Motorcycle
Popular Industries
- 8.5″ x 14″ Monster Mailers
- 11″ x 14″ MEGA Mailers
- 11″ x 17″ Tri-Fold
- Half-Fold Options
Direct Mail Product Samples
Gatefold & Die-Cut Mailers
When your message demands a unique delivery, our gate fold formats will capture the interest of any prospect with sizes beyond 2 feet! Perfect for real estate, art galleries, photographers, auto dealers – anyone that needs space and impact!
Popular Industries
- Hardware Stores
- Auto Dealers
- Autoservice & Repair Shops
- Real Estate
- Art & Photography Studios
- Lawncare
Popular Industries
- Oblong Tri-Fold – 25 7/8″ x 5 7/8″ – Folds to 5 7/8″ x 10 1/2″
- 17″ x 22″ Giant – Folds to 8 1/2″ x 11″ or 5 1/2″ x 8 1/2″
- Custom option available
Folded Mailer & Die-Cut Samples
Personalized Letter Mail with Envelopes
Get Personal! When communicating with existing customers, adding personalization to your letter mail can make all the difference.  Send standard letter formats or choose full variable laser printing to add even more personalization to your next mail marketing campaign.
Popular Industries
- Automotive
- Furniture Retail
- Non-Profit
- Finance
- Real Estate
- Political
Product Types
- 8 1/2″ x 11″ Letters
- Envelopes
- Add pre-printed inserts
- Add print & insert reply card & envelope
- Custom solutions available
Letter Mail Samples
Gift Card Mail Programs
Proven to generate results in a wide variety of industries, gift cards have some of the highest redemption rates of any marketing campaign. Gain new customers and build customer loyalty with one of Spectrum’s winning gift card mailers.
Popular Industries
- Hardware Stores
- Restaurants
- Lawncare
- Furniture Stores
- Jewelry Stores
- Gift Shops
Popular Industries
- Full-color glossy cardstock
- 8 1/2″ x 11″ folds to 8 1/2″ x 5 1/2″
- 14″ x 8 1/2″ with flap for perfed gift card folds to 5 1/2″ x 11″
- Gatefold 25.388″ x 5.875″ folds to 10.375″ x 5.875″
- Plastic Gift Card: 3.375″ x 2.125″ prints 4 color/black
- Perforated Gift card option available
- Add a second gift card for more impact!
- 6″ x 9″ Envelope
- Custom solutions available
Gift Card Mailer Samples
Menus, Mini-Menus, and Menu Mailers
Take-out menus and promotional restaurant menu mailers are some of the most effective direct mail marketing pieces available. Our award-winning design department can create a unique menu mailer with promotional offers, contact information, and everything your restaurant needs to be successful in their local area.
Popular Industries
- Restaurants
- Chains
- Bars & Cafes
Product Types
- 8 1/2″ x 11″ Tri-Fold Menus
- Full sized custom menus
- Mini Menus
- Lamination Options
Restaurant Menu Samples
Postcards & Self-Mailers
Postcards and self-mailers (anything that is not mailed in an envelope) can be an affordable, effective way to reach customers in almost any industry. They are a greaet way to promote or announce new products, services, special events or new business information.
Popular Industries
- Postcards and self-mailers work for almost any industry!
Popular Industries
- Self Mailing Postcards
- Postcard Mailers
Postcard and Self-Mailer Samples
Interactive Mailers and Postcards
Postcards are an affordable, effective way to reach customers and adding some interaction to your piece can create higher response rates and sales.
Popular Industries
- Jewelry & GIft Shops
- Restaurants
- Auto Service
- Auto & Motorcycle Dealers
- Hardware Stores
- Entertainment Businesses
Product Types
- Self Mailing Postcards
- Postcard Mailers
- Magnetic Postcards
- Scratch-off Postcards
- List Item
Interactive Menu Samples
Brochures & Catalogs
We’ll design, print, and mail your brochure or catalog
Your company’s brochure is often the first opportunity for a prospective customer to review your business, product or general services. Don’t let this critical first impression fall flat. Let Spectrum’s professional team of marketers and designers craft a piece that makes a lasting impact.
Popular Industries
- Education
- Non-profit
- Healthcare
- Business
Popular Industries
- 8 1/2 x 11 Tri-Fold Folds to 3.66″ x 8.5″
Brochure Samples
Printed or Mailed Flyers
Single or double sided flyers are a great low-cost advertising piece that can be handed out, displayed at point of sale, or delivered as a targeted mailing.  Spectrum’s in-house printing team can produce flyer printing runs of any size quickly.
Popular Industries
- Hardware
- Jewelry
- Furniture
- Motorcycle
Product Types
- 17" x 22"
- 8 1/2" x 11"
Flyer Samples
Door Hangers
Die-Cut Door Hangers are an easy way to remind people of your business. Â Add these printed cards to any coordinated promotional marketing kit. Â Ask a Spectrum representative for more details.
Popular Industries
- Restaurants
- Home Improvement
- Lawncare
- Political
- Professional Services
Popular Industries
- 4.25″ x 11″ with die cut for door knob
Door Hanger Samples
Pizza Box Toppers & Restaurant Box Toppers
Box toppers are great for capturing the attention of potential return customers.
See our box topper marketing program.
Popular Industries
- Pizza Delivery
- Restaurants
- Home Delivery Services
Product Types
- 5 1/2" x 8 1/2"
Samples
Coupon Books & Magalogs
A SPECIALTY PRODUCT
Coupon Books and magalogs (small magazine catalogs) are made in a variety of ways with a wide variety of styles. From cheap post note style single-color coupons books, to high quality full-color premium seasonal marketing and advertising formats, Spectrum can print and mail it.
Popular Industries
- Jewelry Stores
- Gift Shops
- Restaurants
- Autoservice & Repair Shops
- Furniture Stores
- Hardware Stores
Popular Industries
- 4.25″ x 11″
- Custom Sizes Availaable
Coupon Books and Magalog Samples
FREE MARKETING CONSULTATION
Increase Your Direct Mail Campaign RESULTS
by 23-46%!
Don’t run your next direct mail campaign without learning more about what Spectrum can do for your marketing RESULTS.