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Spectrum Marketing Companies

Increase Your Direct Mail Campaign Response by 23-36%

• 7 integrated digital technologies designed to engage and convert your best prospects.

• Identify prospects with highest interest level and mail to them!

• Monitor results in real-time with included online dashboard

"Direct Mail Response Rates are at the highest levels in recorded history"

– DMA/ANA (Data & Marketing Association /
Association of National Advertisers

OMNI-CHANNEL PROMOTIONAL MARKETING

The Results Are In.

Increase your direct mail campaign response by 23-46%!

Seamlessly Integrated Direct Mail, Mail Tracking, Online Follow-Up Ads, and Phone Call Tracking That Maximizes Your Marketing Impact!

Spectrum MailPlus Direct Mail to Digital Logo
Nonprofit Omni-Channel Digital Marketing

Integrated Direct Mail & Online Follow-Up with Google Ads and Social Media for Even Greater Marketing Results!

Instead of just sending out a traditional solo direct mailing, Spectrum Mail Plus combines your direct mailer with seven digital technologies designed to build anticipation, engagement, and conversions.

 Increase your ROI by reaching your target audience on multiple channels simultaneously.

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Social Match

We take your direct mailing list and MATCH leads with their Facebook and Instagram user accounts to serve ads.

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Mail Tracking

We provide you with tracking on your mail delivery all the way down to the per piece level.

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USPS Informed Delivery

We enhance your morning USPS delivery preview email with a full-color display advertisement with a link to your website.

Spectrum Mail Plus Call & Text Message Tracking Icon

Call & Message Tracking

Seamlessly track the effectiveness of your direct mail campaign by tracking and recording every call that comes in as a result.

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Online Follow-up Ads

Increase conversions by pairing your direct mail campaign with remarketing ads on the Google Display Ads Network.

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Social Media Follow-up Ads

Increase conversions by pairing your direct mail campaign with your audience’s Facebook and Instagram accounts.

LeadMatch

Track and record all website visitors as a result of your mailing and match them to their physical address including those that didn’t visit as a result of your mail campaign.

And we can direct mail retarget your most promising prospects!

Top 3 Spectrum Advantages

As a full-service direct mail advertising provider, our experts understand what makes consumers respond and how to build successful direct mail and promotional marketing campaigns.

Industry Marketing Experts

Industry marketing experts

Client management teams are led by experienced marketers who have a deep understanding of the client’s industry.

Advanced Direct Mail Solutions

Advanced Direct Mail Marketing Solutions

Direct mail centric solutions enhanced with various digital technologies that provide improved campaign performance tracking and attribution.

Coordinated Execution

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In-house graphic design, mailing services, printing, and postal logistics offers control from start to finish for coordinated campaign execution and delivery.

CUSTOMER & PROSPECT TARGETING

Our Data-Driven Approach

Spectrum’s targeted data-driven approach encompasses planning methods, list selection, segmentation, campaign execution and post-campaign analysis.

Swiftly executed turn-key promotional
campaigns for business & franchises

A vertically integrated solution capable of maintaining quality control and oversight from start to finish
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Creative Icon

Creative

Ensure design is aligned with strategy and optimized for mail format and engagement.

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Production

One continual process from printing and finishing to mail processing.

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Logistics

Ensure the lowest postage expense while narrowing the postal delivery window for optimum response.

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Tracking & Analysis

One continual process from printing and finishing to mail processing.

What our clients say

“I’ve had the pleasure to work with the guys at Spectrum in launching our mail plus online marketing campaign. I was surprised at how little I had to do to execute the campaign and the results have been tremendous. This is marketing magic!”

Andrew G., Owner Goffena Furniture

NO LEAD LEFT BEHIND!

Increase your campaign response by 23-46%!

Don’t run your next direct mail campaign without learning more about what
Spectrum can do for your marketing RESULTS!

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Improve your marketing campaign performance, conversions, tracking and attribution.

Improve your direct mail marketing campaign performance, conversions, tracking and attribution.

Improve your direct marketing campaign performance, conversions, tracking and attribution.

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