More than a Direct Mail Marketing Company
Spectrum Marketing Companies, located in New Hampshire, is a top national direct mail marketing company and a leading printing company. We provide data-driven turn-key direct mail marketing solutions, omni-channel promotional marketing, award-winning creative services. Integrated services include mail processing, postal logistics. commercial printing, large format printing and signage.
Spectrum’s advanced direct mail marketing solutions can be enhanced with integrated digital advertising technologies providing improved campaign performance, increased conversion rates, tracking and attribution.
OUR MISSION
With a focus on direct marketing strategies, we provide clients with a superior return on investment for every marketing dollar spent.
Integrated services that streamline marketing campaigns
Direct Mail Marketing SOLUTIONS
Leverage over 30 years of experience and proven direct mail advertising solutions. Spectrum ensures every aspect of your direct mail campaign is optimized to generate maximum marketing RESULTS.
Omni-Channel Marketing Solutions
Instead of just sending out a traditional solo direct mailing, Spectrum Mail Plus combines your direct mailer with seven digital technologies to create omni-channel direct marketing to digital advertising that increases your ROI by reaching your target audience on multiple channels simultaneously. True marketing convergence!
Award-Winning Creative Services
Our award-winning creative services team will craft aesthetically balanced, effective RESULTS-driven concepts for your next direct mail piece, marketing campaign or general design project.
Coordinated Campaign Signage
Spectrum can assist with the design and printing of campaign coordinated signage that add legitimacy to any sales promotion or event and help distinguish it as something unique, time-sensitive and worthy of attention.
Data & AUDIENCE TARGETING Experts
Spectrum’s data experts utilize top of the industry data sources combined with our proprietary tools to assist clients with defining audiences and mailing lists that maximize campaign effectiveness and improve overall return on investment.
Spectrum Monthly Publications
Powerful RESULTS-driven hyper-local direct advertising solutions for businesses in New Hampshire and Massachusetts that increases sales, promotes new products and services, while building brand recognition and loyalty,
Versatile Commercial Printing
Our commercial printing division has a wide range of modern equipment specifically designed to fulfill the diverse range of requirements our clients demand. We can manage your company’s direct mail production as well as your marketing collateral and general printing needs.
We Deliver Marketing Results
We focus on delivering better marketing RESULTS. Our experience, marketing experts and vertically integrated services are the difference. While building long-term value and brand awareness is critical to every client’s strategy, in the end, RESULTS are all that matter.
Top 3 Spectrum Advantages
Direct mail centric solutions enhanced with various digital technologies that provide improved campaign performance tracking and attribution.
Direct Marketing Experts
Client management teams are led by experienced direct marketers who have a deep understanding of the client’s industry.
Advanced Direct Mail Solutions
Direct mail centric solutions enhanced with various digital technologies that provide improved campaign performance tracking and attribution.
Coordinated Execution
In-house graphic design, mailing services, printing, and postal logistics offers control from start to finish for coordinated campaign execution and delivery.
Our Dramatic Difference
We Focus on Marketing Results.
We focus on marketing RESULTS. While building long-term value and brand awareness is critical to every client’s strategy we never lose sight of the simple fact that in the end RESULTS are all that matter.
Reinforcing a brand over time should be the by-product of all marketing, but in a hyper-competitive market, getting RESULTS, expanding markets and acquiring new customers must be a priority in the short-term.
Our 30 Year History
Direct Mail Evolved.
Spectrum was founded by current co-owners Brian Mikol and Richard Pease who partnered to bring Spectrum Monthly, the popular local direct marketing publication to one mailing zone in the Manchester, NH area over 30 years ago. We’ve since expanded with diversified marketing services with one focus: provide growth tools that deliver trackable marketing RESULTS for businesses and franchises.
While Spectrum Monthly has expanded to over 30 mailing zones and into Massachusetts, Spectrum Marketing Companies has evolved and grown to become one of the nations top direct mail marketing firms.
Our Perspective
Your Success is What Counts.
Spectrum is highly aware that every marketing dollar spent must provide an above average return on investment. The same focus and expectation is continually applied toward evolving our business services with each client and campaign we develop.
We develop our capabilities and strategies to most effectively grow your business, support your objectives, and differentiate you from the competition while helping to gain competitive advantage.
The Spectrum Advantage
Integrated Marketing Services.
Work with one partner who can streamline your project from concept, design, market & data analysis, mail list processing, print production, delivery and postal logistics. Leverage the knowledge of our marketing experts, experienced in your industry, to gain campaign insights critical to success.
We also offer cross-channel digital advertising solutions including acquisition email marketing, remarketing ads, IP targeted web banner ads and post-campaign reporting and analysis. Therefore, you save time and money by using one experienced partner for your marketing needs.
What Our Clients Say
We've reached out to Spectrum to help us with a targeted campaign to bring in new customers in our area. Their suggestion to design a Spectrum Mail Plus campaign really worked! We were able to get 10x the impressions which resulted in an influx of new patients and walk-ins!
Marketing Director
Lionheart Urgent Care
We've reached out to Spectrum to help us with a targeted campaign to bring in new customers in our area. Their suggestion to design a Spectrum Mail Plus campaign really worked! We were able to get 10x the impressions which resulted in an influx of new clientele!
Ryan King
Founder & CEO
Spectrum In The Community
The Spectrum Marketing Companies believe in doing our part in our community and beyond. We’re proud to sponsor and support a wide range of charities and local community events. Learn more ›
