Franchise Direct Mail Marketing Services
Marketing communication solutions for national franchises who need creative support, brand control, and growth tools.
Leverage winning strategies used by these companies:
Marketing & distribution tools necessary for growth.
Franchise Direct Marketing Solutions
From developing results-driven direct mail marketing campaigns to coordinating national production and logistics, we provide franchise groups with online communication systems, web-to-print solutions with dynamic template assets, brand control and unlimited scale required for growth.
Speak with a Spectrum Franchise Marketing Expert Today!
RESULTS-DRIVEN SOLUTIONS FOR FRANCHISES
Enable Your Network to Order Online
Spectrum’s web-to-print solution utilizes the latest technologies to provide a powerful system capable of giving your franchise network a platform to manage the production and distribution over a wide range of marketing materials including personalized direct mail.
Graphic Design Support for Your Brand
Award-Winning Creative Services
We can help control the design and production of marketing materials for your franchise base. Leverage programs designed to manage the process more effectively while providing greater control over marketing communications and web-to-print solutions.
Complete Solution from One Partner
Vertically Integrated Marketing Services
Our 25 plus years of direct mail experience, industry experts and award-winning creative team combined with vertically integrated services allows your franchise to work with one partner through creative, production, postal logistics and national distribution for marketing success.
Expedited Delivery & Reduced Postal Costs
National Postal Logistics
Reducing postage cost is one of Spectrum’s primary areas of expertise and focus. Our postal analysis and optimization services in conjunction with our private trucking and strategic alliance with FedEx allows for expedited delivery to postal distribution centers saving time and expense.
What Our Clients Say
With the surge of digital platforms it's easy to forget about traditional print marketing as most people I speak to think the ROI is not there. What I can tell you from my experience is that the return has exceeded my expectations time and time again. I use the over sized direct mailer pieces from Spectrum for all 3 brands that I own. What can you expect from these mailers? The increase of top of mind awareness, an over 4 to 1 revenue to expense ratio (in my experience), energy in your stores (we all know that energy creates energy), and the ability to show off your operations! When the mailers hit the homes...look out! It gets explosive!
Facebook, digital marketing, TV and newspapers just don't work nearly as well as direct mail. Direct mail is the only marketing strategy that really works and Spectrum Marketing does a great job!
Due to the success and ease of adding your new integrated acquisition email campaign to my monthly direct mail marketing, I've seen an increase in new member sign ups and now use this new marketing strategy with success at all my California clubs. I have found it’s a great way to increase visibility and create a buzz within the community regarding an upcoming expiration. Spectrum helps you track the success of your e-blast campaign, and for a fraction of the cost of a mailer it’s a great way to combine your direct mail with e-marketing to reach new markets.
Speak with an industry expert
Identify your objectives, establish budgets and receive guidance on proven strategies to maximize response.
We create the perfect mailing list, recommend the best format and design your mailing to drive response.
Your campaign is printed, prepared in our in-house mail facility and entered into the USPS. It’s that EASY!