Results-Driven Direct Marketing

Build sales, increase engagement, and promote your brand

Proven direct mail solutions that increase engagement and generate more sales.

Direct marketing has the unique advantage of using personal data to target and directly communicate with your chosen market at their home (B2C) or place of business (B2B). From building deeper relationships with your existing customers to reaching out to new prospects, nothing generates more response than direct marketing.

Spectrum utilizes a wide variety of methods to get your message and offers in front of the best customers and prospects at the best time to generate maximum response.

Spectrum’s Integrated Mail Services

  • Award Winning Creative
  • Prepress & Print Production
  • List Selection & Advanced Targeting
  • Direct Mail Processing & Print
  • Trucking & Postal Logistics
  • US Postal Delivery
  • Customer's Mailbox

Direct Mail Marketing

We know the secrets to growing your business with direct mail!

We know the secrets to growing your business with direct mail. Learn more about how we leverage these advantages, and how our unique services give you the edge over your competition!  Direct mail is more relevant than ever – and don’t just take our word for it.  Read more >

Direct Mail Marketing Programs

Leverage our turnkey marketing programs to grow your business.

Spectrum has developed turnkey direct mail marketing programs designed to drive new business and sales while also keeping your current customers coming back again and again throughout the entire year. Read more >

Direct Mail & Print Products

Spectrum’s in-house production takes commercial printing to the next level!

Spectrum’s in-house commercial printing division can produce all of your direct mail marketing products as well as your brands marketing collateral, elaborate brochures and general print product needs. From postcards and monster mailers to business cards and magnets – we have the capability.

Integrated Email Marketing

Drive even more response by integrating email and social media to your campaigns!

Email marketing is a powerful way to lift the overall response rate of your direct mail campaigns by providing a second touch engagement that adds credibility and urgency to your message.  Spectrum’s cross-channel direct mail add-ons (email, email retargeting on the web, Twitter ads and Facebook ads) help your marketing campaigns gain traction throughout the promotional time period.

Direct Mail + Web Banner Ads

Boost your direct mail campaign’s reach with digital advertising!

Utilizing our direct mail + IP targeted web banner ads solution, Spectrum will help you advertise to highly-targeted customers and prospects with both physical direct mail marketing and digital online advertisements to lift campaigns with more impressions.

Some of our clients’ RESULTS.

  • Facebook, digital marketing, TV and newspapers just don't work nearly as well as direct mail. Direct mail is the only marketing strategy that really works and Spectrum Marketing does a great job!

    Lewis Stahl
  • Greg, WOW! You were right, make sure everyone on staff works during the sale.  Friday was great, Saturday was off the hook, and Sunday was busy as hell.  This was a great direct mail promotion.  We need to talk and plan the next event!

    Mike Dewey Dewey Furniture in Vermillion, Ohio
  • Facebook, digital marketing, TV and newspapers just don't work nearly as well as direct mail. Direct mail is the only marketing strategy that really works and Spectrum Marketing does a great job!

    Lewis Stahl Stahl's Furniture
  • Spectrum Marketing has been a great partner for our direct mail marketing campaigns, and we have seen a large increase in new listings since our first mailing last year. They design, print, and ship everything right in their own facility, which makes the entire process a breeze; and Spectrum has access to multiple data sources to ensure full coverage of all the geography in our territory. We can choose from 1 acre to 1,000+ acres, which has aided us significantly in gaining leads and converting sales. With all of our direct mail needs taken care of under one roof, it allows us to focus all of our other resources on our core business. David Keith definitely understands our goals and has been great to work with.

    Brian Bauer Mossy Oak Properties - Land Sales & Services
  • Due to the success and ease of adding your new integrated acquisition email campaign to my monthly direct mail marketing, I've seen an increase in new member sign ups and now use this new marketing strategy with success at all my California clubs. I have found it’s a great way to increase visibility and create a buzz within the community regarding an upcoming expiration. Spectrum helps you track the success of your e-blast campaign, and for a fraction of the cost of a mailer it’s a great way to combine your direct mail with e-marketing to reach new markets.

    Karan Khanna Planet Fitness Franchisee
  • As a Franchisee with Marco’s in a newer market I decided to follow my area reps lead and do business with Spectrum. The results were immediate. Outstanding service seems to be their mantra. They haven’t missed a beat and our sales continue to grow. Average sales were about 14k a week when I switched and now we’re not happy with anything less than 17k just months later. It’s all about consistency. My second store is of course using Spectrum. I have no doubt the service will continue to be exemplary. I’d like to thank Spectrum for all their great work and highly recommend them to any of my colleagues in the future.

    Mark O’Driscoll Marco's Pizza
  • Spectrum Marketing has been my print company for almost 2 years. Their products are accurate, always on time, and impactful in my market. Spectrum’s prices are very competitive and products are of high quality. They take the time to work with me to ensure I am 100% happy with my product. The team is available when I need them and return phone calls and emails promptly. I’ve worked with other print vendors and Spectrum is by far a more complete company and are part of my success.

    Mike Chapman Marco's Pizza
  • With the surge of digital platforms it's easy to forget about traditional print marketing as most people I speak to think the ROI is not there. What I can tell you from my experience is that the return has exceeded my expectations time and time again. I use the over sized direct mailer pieces from Spectrum for all 3 brands that I own. What can you expect from these mailers? The increase of top of mind awareness, an over 4 to 1 revenue to expense ratio (in my experience), energy in your stores (we all know that energy creates energy), and the ability to show off your operations! When the mailers hit the homes...look out! It gets explosive!

    Tony Santarelli Sonic, Dunkin' Donuts Franchisee
  • “Looking for top of the line materials? Look no more! Spectrum Marketing is your one stop shopping for all your H-D mailing needs! Mailers, postcards, signage and more! You wont find a more hands on company to work with! Creative, professional, courteous, and on their 'A' Game!”

    Hope Anderson, Marketing Director Marketing Director at Grand Rapids Harley-Davidson
  • We sent out a Monster Mailer after last year’s conference and the results were quite impressive. Six of my seven stores experienced increases in cuts per day with my Newburyport store up 14 and my Amesbury store up 6!

    Susan Marraffa Franchisee, Supercuts

Leverage the power of direct marketing to develop integrated campaigns that drive RESULTS across multiple channels.


Interested in growing your business? Send us a quick message and we'll get back to you asap. Thank you!