DIRECT MARKETING
Advanced Direct Marketing Solutions
Proven direct mail marketing services designed to target, attract, engage, and convert your best customers and prospects.
Your Marketing Results Are What Matters Most
What Spectrum can do for your business success.
- With dedicated one-on-one guidance, our experienced marketing experts help you create a direct mail marketing campaign leveraging proven strategies that yield superior marketing results.
- We target the key marketing goals that matter most to your business – increase sales in a predictable way, promote new products or services, increase loyalty, build brand recognition, competitive blunting, or to boost declining sales.
- Marketintg experts with access to the latest data resources optimize your targeted audience.
- We use postal optimization strategies to reduce postage and achieve your marketing goals with increased ROI.
- We partner with you to continually optimize & evolve campaigns to reflect your business’ changing goals based upon campaign analytics and insights.
MARKETING EXPERTS EXPERIENCED IN YOUR INDUSTRY
AWARD-WINNING CREATIVE TEAM AND GRAPHIC DESIGN
TARGETED MAILING LIST & DATA PROCESSING
ENHANCE DIRECT MAIL WITH INTEGRATED DIGITAL ADS
TRUCKING & POSTAL LOGISTICS OPTIMIZATION
IN-HOUSE PRE-PRESS & PRODUCTION
Integrated Direct Marketing Solutions
Direct MAIL Marketing & PRINT Services
Spectrum offers a unique array of integrated direct marketing services, direct mail and print products. Each designed to grow your business and promote your products and services to your targeted audience.
This includes self-mailers, postcards, letter mail, and omni-channel solutions that combined high engagement direct mail with digital advertising that drive additional lift to your marketing campaigns.
Dedicated Marketing Support
Our direct marketing experts, account managers, graphic designers – all experienced in your specific industry – know how to build successful campaigns that deliver better response and marketing ROI.
Developed over many years from many successful mail campaigns, our marketing experts help you leverage proven programs that will increase leads, build loyalty, and grow your business! We make it easy!
Bulk Mailing Services
Bulk mailing (commercial mailing) services require specific permits and regulations that must be followed to qualify and Spectrum knows the secrets!Â
We ensure that your mail campaign is set up for predictable in-home dates and is optimized to include deep discounts on bulk mail rates no matter how narrow your campaign delivery window is.
Our goal is always to offer clients the lowest postage rates possible.
DIRECT MARKETING SOLUTIONS
Reach your ideal targeted audience with the right direct mail campaign at just the right time.
Direct marketing has the advantage of using personal data to target and directly communicate 1-to-1 with your chosen audience at their home or place of business.
From building deeper relationships with your existing customers to reaching out to new prospects, nothing generates more response than direct mail.
Direct Mail Marketing Programs
Leverage a weekly or monthly marketing program that delivers the repetition necessary for success.
Spectrum has developed marketing programs designed to promote products and services, drive brand engagement, and increase sales while also keeping your current customers coming back again and again throughout the entire year.
Direct Mail Advertising Solutions
We know the secrets to direct mail advertising success!
We know the critical factors that deliver successful direct mail campaigns. Learn more about our process and how our vertical operation and our unique services give you the best solution to gain an edge over your competition!  Direct mail marketing is more relevant than ever – and don’t just take our word for it.  Read more >
Data Targeted Mailing List Services
Reach Only Your Ideal Audience!
The foundation of any successful campaign is the quality of your direct mailing list. Business, non-profits, and retailers use targeted mailing lists to reach the customers and prospects that matter most to them. Our mail data experts make it easy for you to craft campaigns by helping to determine which targeted mailing list approach will result in the best direct mail campaign performance.  Learn more >
Direct Mail & Print Products
Versatile in-house production provides direct mail enhancements and hundreds of printing options!
Spectrum’s in-house commercial printing division can produce your next mail piece, branded marketing collateral, or general print product. From postcards, gift card mailers and oversized mailers to elaborate folded brochures – we have the perfect mail format for your promotion!
Omni-Channel Direct Mail to Digital Adverting Campaigns
Spectrum Mail Plus marketing campaigns can generate 23-46% MORE RESPONSE!
In addition to sending out a traditional direct mailing, Spectrum Mail Plus combines your direct mailer with integrated digital technologies that can increase customer engagement and your ROI by reaching your target audience on multiple channels simultaneously.
FREE MARKETING CONSULTATION
Increase Your Direct Mail Campaign Engagement
Don’t run your next campaign without learning more about how Spectrum can increase your marketing results!