Spectrum’s Restaurant Direct Mail Solutions
SERVE UP SUCCESS!
With hundreds of clients and 26 years experience, Spectrum truly understands the restaurant industry, its unique dynamics and how to drive dependable marketing results.
Leverage our in-house graphic design, printing, mail processing & postal logistics for successful direct marketing campaigns with quantifiable ROI.
Speak with a Spectrum Restaurant Expert and Get Started Today!
CROSS-CHANNEL DIRECT MAIL TO DIGITAL ADD-ONS
Drive even more response!
Ask us about integrated email marketing, web retargeting, and social media advertising!
FEED MORE CUSTOMERS TO YOUR BUSINESS!
We cook up offers and designs that give your target market an appetite for your establishment.
Growing your restaurant can be tough. It’s difficult to know where your marketing dollars are going.
However, Spectrum’s restaurant direct marketing experts make it easy. They’ve worked for years helping restaurants just like yours bring in new leads while increasing customer loyalty.
We’ll work with you to identify and target only the right prospects, in the right area, with the right carrier routes, at just the right time!
And we’ll show you the RESULTS.
Restaurant Marketing Services
- Graphic Design and Copywriting
- Customer & Prospect Analysis
- Demographic Reporting
- Market Penetration Reporting
- Direct Mail Marketing Strategy
- Data-Driven Mailing Lists
LET’S GET STARTED
POPULAR RESTAURANT MAILERS
Spectrum’s proven restaurant campaigns designed to deliver RESULTS.
Restaurant Slim Jim Self Mailer
This piece is so unique in size (5.5″ x14″) that it stands out from all the “clutter.” Mailed saturation, the Slim Jim is a clear winner!
Restaurant Monster Mailer
At 8.5″ x14″, this is one of the largest, unfolded pieces we offer. Mailed saturation only, it economically maximizes the mail moment
Restaurant Mega Mailer
Huge 11” x14” that Mails and Arrives Flat in the Mailbox for a Great Impact
Restaurant Tri Fold Mailer
11″ x17″ Full or Two Color Tri Fold on 9PT Hi-Bulk or 80# Gloss Text
Restaurant Half Fold Mailer
Full Color, Two Sided 8.5″ x11″ on 9 PT C2S Gloss
Turn-key Direct Mail
Restaurant Industry Experts
In-House Print & Mail
- Marco's Pizza
Direct mail is an important part of my business and the main way I have gotten new customers. I have been using Spectrum for a year and a half now and am not only pleased with their service, but also with the results. The oversized mailers are obviously impossible to miss in the mailbox and they have my full menu and many coupons. The response is excellent. Since I started using Spectrum mail pieces and consistent drops, one of my stores had 32% sales increase for 2014 and 36% year to date. My second store and market is up in double digits sales increase as well. In the time that I have worked with Spectrum, they haven’t made a single mistake yet. Keep up the good work!
- Marco's Pizza
As a Franchisee with Marco’s in a newer market I decided to follow my area reps lead and do business with Spectrum. The results were immediate. Outstanding service seems to be their mantra. They haven’t missed a beat and our sales continue to grow. Average sales were about 14k a week when I switched and now we’re not happy with anything less than 17k just months later. It’s all about consistency. My second store is of course using Spectrum. I have no doubt the service will continue to be exemplary. I’d like to thank Spectrum for all their great work and highly recommend them to any of my colleagues in the future.
- Sonic, Dunkin' Donuts Franchisee
With the surge of digital platforms it's easy to forget about traditional print marketing as most people I speak to think the ROI is not there. What I can tell you from my experience is that the return has exceeded my expectations time and time again. I use the over sized direct mailer pieces from Spectrum for all 3 brands that I own. What can you expect from these mailers? The increase of top of mind awareness, an over 4 to 1 revenue to expense ratio (in my experience), energy in your stores (we all know that energy creates energy), and the ability to show off your operations! When the mailers hit the homes...look out! It gets explosive!
- Marco's Pizza
Spectrum Marketing has been my print company for almost 2 years. Their products are accurate, always on time, and impactful in my market. Spectrum’s prices are very competitive and products are of high quality. They take the time to work with me to ensure I am 100% happy with my product. The team is available when I need them and return phone calls and emails promptly. I’ve worked with other print vendors and Spectrum is by far a more complete company and are part of my success.
- Lobster Tail of Windham, NH
I am always pleased with the results of my advertising in Spectrum. Our response is immediate. People will bring in coupons and a copy of our ad the day it is out and for several weeks thereafter!
RESTAURANT MARKETING SPECIALISTS
What makes Spectrum’s formula especially powerful are industry specialists that truly understand the restaurant industry, its unique dynamics and how to drive dependable results.
Stan has worked in the restaurant direct mail marketing and multi-unit restaurant industry operations for over 20 years. His experience and understanding of an ever changing restaurant market and business goals have helped him achieve success when planning new campaigns.
Glenn has been with Spectrum Marketing for nearly 19 years and focuses much of his time on the restaurant industry. Clients include single independents looking to grow their business to multi-billion dollar franchises. Concepts with whom Glenn works include Dunkin’ Donuts, Marco’s Pizza, SONIC, and Popeyes Louisiana Kitchen.