Political Advanced Direct Marketing Solutions
Gain 23-46% more response on your direct marketing campaigns!
“Direct mail response rates are at the highest levels in recorded history”
– Data & Marketing Assoc. / Assoc. of National Advertisers
“Direct mail response rates are at the highest levels in recorded history”
– DMA/ANA
Political Direct Mail Services
Win Their Vote!
Are you a campaign manager or political candidate looking to drastically increase your winning chances? Spectrum has the proven marketing strategies and solutions you are looking for!
Proven political direct mail marketing campaigns for candidates and organizations who want their message in the hands of voters.
Leverage our experienced marketing experts, in-house data, graphic design, printing, mail processing and postal logistics for successful direct marketing campaigns with quantifiable ROI.
Speak with a marketing expert today!
PROUDLY SERVING
- State Republican Parties & Affiliated Committees
- Federal, State, County & Local Candidates
- 501(c)(3), 501(c)(4), 501(c)(6), and 527 Organizations
- Civically Engaged Corporations
- Political Action Committees
- Trade Associations and Public Relations Firms
Powerful marketing services specifically geared towards bringing in new supporters while increasing supporter loyalty.
Spectrum’s integrated marketing services allows for complete control of your promotional campaign from concept to delivery in homes. Quickly launch new direct mail promotions and omni-channel marketing campaigns with the accuracy and control required for success.
Marketing Strategy
Marketing experts work with you to customize powerful strategies and solutions aimed at generating measurable results.
Data Services
Allows for better list segmentation, demographics, audience targeting, personalization and post-campaign analysis.
Creative Services
Capture the attention and interest of the targeted audience with a striking design and format that elicits urgency and action.
INTRODUCING OMNI-CHANNEL DIRECT MARKETING
DIRECT MAIL EVOLVED!
Increase the RESPONSE of your political direct mail marketing campaigns by 23-46%!
Instead of just sending out a traditional solo direct mailing, Spectrum Mail Plus combines your direct mailer with seven digital technologies to create omni-channel direct to digital advertising that increases your ROI by reaching your target audience on multiple channels simultaneously.
Top Performing Political Mailers
Customize from hundreds of effective direct mail formats and finishing options.
Customize one of our proven top performing political direct mail formats with your branding, messaging and special offers. Or work with our creative and print team to craft unique mail pieces that are designed to drive maximum response – just for you.
Our marketing experts will help you choose from many stocks and finishes, oversized pieces, folds, die-cuts, tipped and perforated gift cards, wafer seals, scratch-offs and others to make your piece unique and campaign memorable.
Political Mail And Voter Response Stats
- People check their mail at the first opportunity, which is nearly every day. You can reach your voters in a timely fashion without being forgotten.
- 86% of people go through the mail and make sure that nothing of value is being thrown out.
- 73% of people prefer direct mail over other marketing channels.
- Mail may be the best way to share new information about you as a candidate or an issue.
- 82% want to know where the candidate stands on issues.
- 74% want a contrast with an opponent on issues.
- 73% want to know a candidate’s voting record and any past statements made.
- 60% want to see a list of who endorses the candidate.
Dedicated Marketing Experts
What makes Spectrum’s approach especially powerful are industry experts that truly understand your industry, its unique dynamics and how to drive dependable RESULTS.
Spectrum’s direct marketing experts make it easy. They’ve worked for years helping businesses just like yours bring in new leads while increasing customer loyalty.
We’ll work with you to identify and target only the right customers and prospects, in the right area, with the right carrier routes, at just the right time!
And we’ll show you the RESULTS.
RESULTS
Spectrum Crushes 2020
- Defeats TWO long-time House Speakers – VT & RI
- Flips New Hampshire State House, State Senate, and Executive Council to GOP Control
- Helps Maine GOP House Caucus pick-up 11 new seats
- Wins the only GOP pick-up in CT – Representative Donna Veach
Mitzi Johnson
VT Speaker of the House
Nick Mattiello
RI Speaker of the House
What Our Clients Say
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President, Campaign for Liberty
I trust Spectrum. They share our values and can be trusted to deliver our printed product and our mail as promised and at a competitive cost. Chuck is responsive and puts our mission first.
What Our Clients Say
Speak with an industry expert
Identify your objectives, establish budgets and receive guidance on proven strategies to maximize response.
Creative Development
We create the perfect mailing list, recommend the best format and design your mailing to drive response.
We Execute
Your campaign is printed, prepared in our in-house mail facility and entered into the USPS. It’s that EASY!
