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Direct mail marketing trends. What's driving direct mail success in 2025

Direct Mail Marketing Trends for 2025

Our marketing team has taken a deep dive into some statistics and trends we monitor and catalog throughout the year. Here's a look at the top direct mail trends that we think will drive direct mail success in 2025 and beyond.
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advantages of direct mail advertising

What are the advantages of using direct mail advertising?

What are the advantages of using direct mail advertising? Direct mail has the highest response rates, is more trusted, tangible, more memorable, unavoidable, is not blocked by privacy walls, cuts through digital fatigue, allows for more creative design, is easily targeted, and has the best ROI in marketing.
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What is a penetration report?

Why Penetration Reports Are Important To Success

A penetration report gives you the ability to target direct mailing efforts further than zip code mailing. Targeting areas where your products and services are more likely used, ensuring your marketing budget is used effectively.
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Improve your marketing campaign performance, conversions, tracking and attribution.

Improve your direct mail marketing campaign performance, conversions, tracking and attribution.